THIS – Shaping InteractionsStrategy Consulting & Digital Agency in Düsseldorf
E-Learning & Blended Learning

What makes a good learning experience?

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Just as user experience is crucial for websites and apps, learner experience is essential for training measures. It largely determines the success or failure of the training.

The learning Experience describes the journey learners go through during the entire learning process, including consuming learning materials, reflecting on the content, and applying the acquired knowledge in practice.

The impact of the learning experience on learning success is significant. A positive learning experience can keep learners motivated and engaged, leading to better understanding and effective application of the learned material. Conversely, a negative learning experience can demotivate learners and disengage them, negatively affecting comprehension and the transfer of knowledge into practice.

5 criteria for a good learning experience:


The training must be tailored to real learning conditions. The content should be easily accessible and barrier-free. This means that the learning materials should be presented in the learner's language, optimized for various devices, and available anytime and anywhere. Individual learner context should be taken into account. If a learner wants to consume training on their smartphone during their commute, it should be effortless.


The training must be aesthetically and intellectually appealing to learners. Just as the location affects the willingness to learn in traditional training settings, the look and feel of digital training, ideally reflecting the company's branding, play a significant role. It should be clear from the start what value the training brings to learners and why they should invest their time.


The training must be easy to navigate, with content that is easily understandable and digestible. The digital competence of users should not be overlooked, and efforts should be made to ensure user-friendly interaction. Participants of all ages, whether over 60 or under 30, should find it equally easy to navigate complex digital formats.


Each learner must find relevant content that matches their knowledge level, allowing them to acquire the knowledge and skills they truly need in practice.


Action-oriented content and appropriate methods engage learners and foster the success of the training. Learners need guidance on how to apply the content to their work routines, ensuring sustainable learning success.


The learning experience is a critical factor for learning success. It influences learners' motivation and engagement. A positive learning experience that meets the criteria mentioned above can encourage learners to enjoy learning, be motivated, and independently expand their skills and knowledge. It is essential for companies to create a positive learning experience for employees to maximize their learning success.

After all, the investment in a training offering should be worthwhile!